Product Marketing & Management· Growth Strategist ·
I help startups and builders turn ideas into products that real people adopt. From zero-to-one positioning to full GTM execution. I close the gap between what you built and the people who need it.
I'm Christopher Asor, a product marketer and growth strategist based in Lagos, Nigeria, with a First Class B.Tech in Computer Science from FUTO. My technical background gives me a real edge: I understand what's being built, which means I can position it, explain it, and grow it in ways most marketers simply can't.
I've worked at the founding level of multiple startups, leading product marketing, designing interfaces, crafting GTM strategies, and building communities from zero. I move fast, take ownership, and ship. I get in the weeds with builders and stay until the product wins.
My sweet spot is early-stage companies in Web3, fintech, and emerging tech teams that need someone who can think strategically and execute collectively and independently. I can also fit right into any team outside these areas
Strategy, execution, and design, all under one roof. No agency overhead, no handholding required.
A track record built on shipping, not just strategizing.
Products I've helped position, launch, and grow with numbers to show for it.
Crypto payments platform for individuals and SMBs. Owned the full content and GTM motion from product messaging to SEO website to video ad production for a live, real-money product.
Health and fitness SaaS platform. Joined the founding team and shaped both the product design and go-to-market motion, from UX/UI to early acquisition strategy.
AI-powered non-custodial Solana wallet. Built early-stage awareness through education-first content, targeting both crypto-native and mainstream users ahead of mainnet launch.
Led X content and community strategy in the lead-up to TGE. Produced high-value threads and announcements at scale, turning a quiet project into a recognized name ahead of token launch.
Cross-chain interoperability protocol. Produced structured educational content simplifying Axelar's technology for non-technical audiences, directly contributing to measurable community growth.
Created on-brand educational and promotional content that moved traders from curiosity to action, growing Triad's active user base through clear, trust-building storytelling.
Full ownership of content, SEO, and growth strategy for a real-money product from zero presence to 1,000+ users and 30+ merchant sign-ups.
Founding team member. No brand, no design, no users. Built the UX, identity, and go-to-market infrastructure that created traction in 6 months.
From the people I've built alongside.
Working with Chris at the founding stage was one of our best moves. As a founding designer and marketer, he didn't just give us a brand, he gave us a vision. His technical foundation in CS meant we never had to simplify things for him. He just got it and made it better.
Christopher has a rare ability to understand a product deeply and translate it into messaging that actually resonates. At Spendex, he turned a complex crypto-utility platform into a story people could finally understand. He doesn't just market, he builds the bridge between the code and the consumer.
In the fast-moving Solana ecosystem, trust is everything. Chris's strategy for our GTM and educational content was the key to building that trust. He has a product-first marketing mindset that is incredibly rare in Web3. He knows how to educate without losing the user's interest.
If you're building something real and need someone who can own the product narrative, lead GTM, and actually execute, let's talk.
Open to full-time roles, contracts, advisory, and ambassador opportunities in Web3, fintech, and emerging tech. If you're building, reach out.